Project details:
The Johnson & Johnson Foundation (JJF) was a sponsor of the 2019 One Young World (OYW) annual summit in London, England. OYW is a UK-based not-for-profit organization that gathers young leaders (delegates) from around the world to develop solutions to the globe’s most pressing issues. JJF's theme was Resiliency For Change, which addresses the concept of when you take care of yourself, you are more equipped to take care of those around you. The Foundation commissioned me to illustrate the concepts and messages using a 'domino effect' creative approach, with the core messages of ADAPT - RECOVER - GROW. At the conclusion of the summit, in the JJF trade show booth, the domino project I’d built over the previous 4 days was activated, showing delegates how adaptability, recovery and growth all come together to build greater resilience. Watch the time lapse video of the J&J booth during the 2019 One Young World Summit from start to finish, including the full reveal at the end.