Project details:
Prudential Retirement Services holds annual conferences each year - one on each coast. For 2015, their advertising theme employed a unique domino metaphor to convey their marketing message; watch their original video commercial, "The Prudential Dominoes Experiment" here. I was hired to create a live domino topple for their East Coast event at Amelia Island, FL in May, and again for their West Coast conference in Scottsdale, AZ in September. For each event I set up over 7,000 dominoes in two days. The setup included a miniature of the giant domino topple from their original commercial.
